MASTER YOUR BUSINESS
LIKE YOU MASTERED YOUR CRAFT.
Hi.
I’M
IRUKA…
I help owners of technical/creative firms turn the drudge of business operations into sources of growth and inspiration.
I believe that business itself is creative. Not just the product or portfolio.
I believe that the ways and means matter as much as the ends. The journey is the point.
I believe that anyone can experience creative flow while running their business.
- Iruka Brown
…AND I KNOW WHAT YOU’RE THINKING.
ABOUT YOU
You’ve built something that runs on your creative vision. You’ve developed a unique point of view that inspires your clients and team alike. But the thing you love to do has become an actual business with responsibilities that feel the opposite of creative.
You say things to yourself like:
How am I supposed to cultivate my own inspiration when I am bogged down with all this business stuff?
I’m great at my craft but I have no idea what I’m doing on the business side.
There are so many moving parts to what I’ve built; I don’t know how to get my arms around it all in a way that feels true to my vision.
Running a business is lonely.
ABOUT YOUR BUSINESS
You are confident that your creative vision can stand the test of time and evolve with it. The structure in place (or lack thereof) to support that vision—not so much. You are keenly aware that if nothing changes, the longevity of your business is at risk.
Thoughts like these run through your mind:
I feel insecure about my ability to lead and manage my team—how do I keep them from wanting to run for the hills??
We do great client work but the inside of the business is chaos!
Honestly, business stuff is so dry and zaps my energy. And managing people feels complicated.
I avoid anything that isn’t urgent and I know that’s not good for me or the business.
There must be a better way to do things.
WAYS I CAN HELP YOU.
DIGITAL PRODUCTS
Designing transformation
Mapping and shaping to create the kind of clarity that produces strength and change.
PRIVATE COACHING
Spacious conversations
Prompts and commitments that advance and shift progressively through stages of insight.
PUBLIC WORKSHOPS
Aligning vision
Pursuing another way to see your business with a new channel for digging deeper on a regular basis.
SELECTIVE PEER GROUPS
Deep exploration
Engaging through mutual support with others around the world who are at once distinct and familiar. You never knew you had so much to offer.
KIND WORDS.
From the onset, I was struck by Iruka's insightful questions, which consistently offered fresh perspectives I hadn't previously considered. Her adeptness at reframing challenges and uncovering hidden opportunities has been invaluable to our endeavors.
What sets Iruka apart is not just her great expertise, but her ability to foster productive dialogue within our team. Her inclusive approach not only encourages participation but also enriches the discussion, ensuring that every voice is heard and every angle explored.
I am genuinely grateful for the guidance and support I've received from Iruka. Her dedication to her craft and her genuine interest in our success have left an indelible mark on our journey. I wholeheartedly recommend her as a mentor and consultant to anyone seeking to navigate the complexities of business strategy with clarity and confidence.
- Etrit Shkreli, Earthwork Collective
